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  • Watt & Veke: The Illuminating Story of Swedish Lighting Designers
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  • September 15, 2023
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Watt & Veke: The Illuminating Story of Swedish Lighting Designers

Introduction

When it comes to creating ambience, few things can transform a room quite like a well-placed light fixture. And when it comes to design, few countries have made as significant a contribution to the lighting industry as Sweden.

One Swedish lighting design company that stands out among the rest is Watt & Veke. Founded in 1998 by two friends, the company has since gained international recognition for its innovative and stylish lighting solutions. In this article, we will explore the history and success of Watt & Veke, as well as their impact on the world of lighting design.

The Founders: Meet Johan Watt and Peter Veke

Johan Watt and Peter Veke, the co-founders of Watt & Veke, both grew up in Ljungby, a small town in southern Sweden. From a young age, they shared a passion for design and entrepreneurship, and after finishing school, they decided to start their own company.

Initially, their focus was on designing and selling textiles, but over time, they began to explore other areas of design. In the late 1990s, Watt and Veke noticed a lack of high-quality, stylish lighting fixtures available in Sweden. They saw an opportunity to fill this gap in the market, and in 1998, they launched their first collection of lamps.

The Early Years: Building a Brand

In the early days, Watt & Veke lamps were sold exclusively in Sweden. However, the striking designs and high-quality craftsmanship of the lamps quickly caught the attention of customers outside of Sweden.

As the demand for their products grew, Watt & Veke began to expand their distribution channels, and soon, their lamps were being sold in stores across Europe. Today, the company has a global presence, with their products sold in over 30 countries worldwide.

The Watt & Veke Design Philosophy

One of the things that sets Watt & Veke apart from other lighting designers is their commitment to sustainability. All of their lamps are designed to be energy-efficient, and they use only the highest-quality, eco-friendly materials in their production processes.

Additionally, Watt & Veke places a strong emphasis on design innovation. They are constantly experimenting with new materials and techniques, and they work closely with some of the world’s top designers to create lamps that are both functional and visually stunning.

Notable Collections

Over the years, Watt & Veke has released numerous collections of lamps, each one showcasing a unique and memorable design aesthetic. Here are just a few of their most notable collections:

The Bubble Collection

Released in 2006, the Bubble Collection features a series of playful, globe-shaped lamps in a variety of colors and sizes. Each lamp is crafted from hand-blown glass, and the bubbles in the glass create a mesmerizing visual effect when the lamp is lit.

The Paris Collection

Drawing inspiration from the romantic streets of Paris, the Paris Collection features lamps with elegant, curved lines and sophisticated finishes. Some of the lamps in this collection even incorporate natural materials like leather and marble, adding to their luxurious feel.

The Cosmos Collection

The Cosmos Collection, released in 2018, features lamps with a futuristic, almost sci-fi feel. The lamps in this collection feature sleek, metallic finishes and unique, asymmetrical shapes.

The Future of Watt & Veke

As Watt & Veke continues to grow and expand its influence, it remains committed to its core values of sustainability and design innovation. The company is constantly pushing the boundaries of what is possible in lighting design, and its lamps have become a favorite of designers and architects around the world.

In the years to come, we can expect to see even more groundbreaking products from Watt & Veke, as they continue to lead the way in the world of lighting design.

Conclusion

For over two decades, Watt & Veke has been revolutionizing the world of lighting design. Their commitment to eco-friendliness and design innovation has earned them a reputation as one of the top lighting design companies in the world. Whether you’re looking to create a cozy, intimate space or a high-end, modern aesthetic, Watt & Veke has a lamp that will meet your needs.

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